Why is finding the right technology stack so hard? No niche yet. Just general. Retail, manufacturing, Nonprofits, CRM, Inventory management, practice management, service businesses…and yeah, now my head is ready to explode, as well. So, how do you choose a tech stack? Or do you choose a vertical first and then a tech stack? NO, really, I’m asking because I don’t know.

Here’s what we’ve done when we’ve been successful: Take something that someone else has built (that we currently like…even if it doesn’t have every feature we want) and trust that the developers are humble enough, good enough, nimble enough and eager enough to figure out what would make their SAAS tool even better. And then iterate in the meantime between ‘as is’ and ‘what it should be’.

SAAS is a tough business. It could develop into the internet version of Othello. The winners now need to keep on top and make all the right moves or tomorrow all the data could port to another system. In that respect, they need to embed some hugely compelling reasons to stay. It is almost like imagining parents that never want their kids to leave the house. They have to stock the fridge, buy a ping pong table, etc.

The tech stack defines the vertical, defines how effective a business is…or is it the other way around?